The successful implementation of technology in the dental office has been a game changer for many dental office administrators including myself. Our office is a fully digital (chartless) office, run...
There are many definitions to the word “barrier”, three to be exact per the Merriam-Webster dictionary. But, if I were to sum them up with one word, I would choose...
Everywhere you look, someone has a mobile device in their hand. In a restaurant, at a store, walking down the street, while brushing their teeth, or even having a crown...
Has your social media engagement dwindled lately? Your content could be the reason. Times have changed and what would have been a great Facebook post a year ago, may not...
Social media is much like any social situation that you may encounter. It just so happens that this one happens to be online. If you think in terms of what...
Once practices make the decision to get on board with social media, they generally do so with gusto. However, whether they stay motivated may or may not happen … What...
As product manager at Sirona, Joe Goldstone is responsible for knowing all the ins and outs of all of their platforms. Recently, he took the time to discuss the Schick...
One of the new tools in the 4.2 software is the new Incisal Variation tool. Not only can we get great looking anterior proposals with the 4.2 software, we also...
You have a website. This is good. But, there are questions that need to be considered in order to make sure that your site is doing the very best for...
Registration for the annual American Association of Dental Office Managers (AADOM) conference on September 19-20 in Orlando, Fla., is almost filled up! If you’ve been sitting on the fence about...
A few years ago, Patterson and Sirona started the 3D Summit program to educate the dental community about cone beam technology and its profound impact on the practice lifestyle and...
Is your dental practice effectively using simple video clips in your dental social media marketing efforts? If not, here’s some great inspiration... Drs. Hammond and Ellis, and their team, are...
Your software is an amazing tool that directly contributes to your patient’s experience. My number one goal when I visit an office is to leave the staff energized and comfortable...
Did I get your attention with that blog headline? We at Patterson have heard your feedback and know saving you time is an important part of your day-to-day routine. Which...
Is your reception area preventing patients from saying yes to treatment? Increase case acceptance in your practice by starting every patient experience off on the right foot. Make a strong...
The typical dental office has several regular meetings that can help to keep the team on track. We hear from our members that as the staff gets bigger, the meetings...
Join us in May for the following events! California 5/9: Beverly Hills – Dr. LaSage Live CEREC Demo 5/10: Petaluma – Eaglesoft User Group Meeting 5/10: Valencia – Cone Beam...
When your Patterson Dental representative stops in for their next visit, he or she likely will be carrying a small but savings-packed piece of paper. The What’s Hot Flyer contains...
If you’ve been to a trade show you know the organized chaos they can be; there is simply so much to do and see it can be impossible to fit...
Moisture is the nature of the human body – especially the oral cavity. And while we’ve developed products to restore and protect our natural teeth, we’ve mostly only been able...
Lately I have seen many questions on message boards about how to measure marketing. Why is it difficult to measure? Why won’t anybody give straight answers as to expected results?...
We’ve discussed online scams before on Off the Cusp, and this author is routinely amazed at the variety, creativity and temerity of the swindles bad guys pull off. Here is...
Believe it or not, the difference between your team and a dream team is not far off. The key is perspective. With a few tweaks to your team huddle approach...
Quick! If you have an extracted tooth, area landmark, or something that is a representation of your hobby – then stop! Turn off your phone. Remove all distractions. Shut off...
There is a good chance that you, reader of Off the Cusp, are accessing this blog from a so-called “smart” device – that is, an Internet-connected mobile phone or portable...
Sometimes, seeing really is believing. When it comes to A-dec equipment, we find that’s often the case. A-dec’s reputation for high-quality, reliable products is no secret. But its remarkable culture,...
If you’ve ever spoken with me, you know how passionate I am about CEREC. I wasn’t sure if it would be possible to find someone as excited about CEREC as...
How amazing are the dental assistants in your office? Next week is the 36th Annual Dental Assistant Recognition Week (DARW), and it is a great time to let them know...
It’s inevitable … at some point in time you, or one of your staff members, will encounter a dissatisfied or unhappy patient. I am sure that your office or practice...
If you’re a dental professional who’s just starting out with building a practice marketing program, you know there’s no shortage of options out there. From newspaper ads to Yellow Pages...