clubCEREC Members Get a Local Marketing Boost
There are many advantages to being a member of the CEREC Club, but one advantage in particular gives members a resource that shares information on CEREC technology while providing a...
2012 OSAP Annual Symposium
This year’s annual session, “Connecting to Drive Compliance,” is crucial for anyone working to ensure the safe delivery of oral healthcare. It will take place at Loews Atlanta Hotel in...
Behind the Scenes of an Eaglesoft Release…
While customers only see the marketing pieces prior to a software release, the gears of the development release cycle are working well in advance of that. Customer feedback, an essential...
Give People a Reason to Talk
We’ve all heard the old adage, “There’s nothing new under the sun.” While there is truth to this statement, it should never be used as an excuse for not striving...
Is Your Office Involved in Your Local Community?
This is a question I ask offices regularly, as it should be a piece of your marketing strategy. I will frequently hear that an office started a program such as...
Eaglesoft eServices: All for one, one for all
The newest addition to Patterson Dental’s Explore Store (www.PattersonDental.com/AppStore) isn’t just one tool to help practices run better. It’s a whole team! All of Eaglesoft’s eServices can now be found...
Practicing with the Masters
Our Practicing with the Masters webinar series has proven to be quite successful. The goal of these webinars is to bring industry leaders to you through a series of webinars,...
What Does Your Facebook Page Say About You?
What is the personality of your Facebook page? Is it friendly, fun, positive, cheerful, inspiring, serious, gross, depressing or boring? Whether you set an intention for what you want your...
The Business of Dentistry
Taken from the March 1954 issue of Patterson’s monthly news publication, PHC Newswheel Digest: Dentistry is also a Business! Looking ahead as...
Boost Efficiencies with Schick Digital X-Rays and Eaglesoft
There are more than a few benefits to using digital radiography over traditional film: Patients are exposed to less radiation. No chemicals; digital X-rays are better for our environment. Faster...
AAPD Annual Session
Patterson is pleased to be a part of the American Academy of Pediatric Dentistry (AAPD) Annual Session in San Diego May 24-27! As advocates for children’s oral health, the AAPD...
Accomplishment…Minus Showmanship
Taken from the August 1954 issue of Patterson’s monthly news publication, PHC Newswheel Digest: Accomplishment … minus showmanship The reputation which this...
CEREC 27 and a half
One of the most exciting events in the dental market is set to take place August 16-18, 2012 at the Venetian in Las Vegas. Sirona’s “CEREC 27 and a half”...
Support Your Local Dental Administrative Study Club
Michelle Kratt, FAADOM, FADIA started the North Shore Study Club in Wilmington, Mass., to help advance the careers of dental administrative team members. There is very little available locally by...
Eaglesoft and RevenueWell
A few months ago we announced a partnership with RevenueWell. RevenueWell is a practice marketing and patient communication suite that can greatly help your office attract new patients and nurture...
Playing the Charity Card – Take the Gamble Out of Doing Philanthropic Work
Part II: How to Effectively Market Your Charitable Work While Playing the Charity Card By now I hope you’ve narrowed down your philanthropic initiatives to a handful of great causes...
Deborah’s Story
After 56-year-old Deborah was hit by a drunk driver in 1991, she had brain surgery that left her with lingering seizures and problems with memory, concentration and balance. She also...
Increase Efficiency and Patient Relations with Eaglesoft
Looking for ways to become more efficient with your daily tasks? Let Eaglesoft help you! Eaglesoft was designed to be personalized, giving you more power to run a smart and...
Facebook Posting Etiquette
How often are you posting on your dental practice Facebook page? Once a week, every day, multiple times per day? Ever since the first Edgerank study was released, people have...
CEREC Philanthropy
Over the years, the dental profession has proven itself to be highly philanthropic. Just open any trade journal or magazine that serves the industry and it is easy to find...
Spring Patterson Today
Patterson Today is an office design, equipment and technology magazine that provides our readers with inspiring stories from doctors around the country who have partnered with their local Patterson team...
Starting with Patient Experience
I often hear from dentists that they are apprehensive about becoming active in the social media space because they are worried someone will start speaking badly of their dental practice....
Playing the Charity Card – Take the Gamble Out of Doing Philanthropic Work
Part I: I’ve found that all oral health professionals have the talent and desire to give back to their community. These teeth-loving heroes like to use their superpowers to change...
Increasing Treatment Plan Acceptance with Automatic Follow-Ups
If you’re like most practices out there, you could walk in tomorrow morning, run some good reports in your practice management system and easily find $500,000 to $1,000,000 in diagnosed...
Communication and Technology
If you’ll remember back to my post “Are You Really Listening?,” you’ll remember we talked about two self-imposed barriers to listening and effective communication. While these barriers are critical to...
The Root of It: Thank You, Dental Assistants!
In honor of Dental Assistant Recognition Week, we wanted to hear from “The Root of It” contributors and asked: “What do your dental assistants do that helps set your practice...
Marketing Technology and Resources Within Your Practice
When I bought my last new automobile, it reminded me of a new home I purchased. I was told that the “basic” model came without upgrade features. The “bells and...
Are you really listening?
Being an effective communicator is critical to being successful in any profession. The single most important communication skill one can possess is, at best, taken for granted and for many,...
CAESY Cloud
I am pleased to announce that we just released another update to CAESY Cloud! Yes, there are new and updated videos like the last update, but in my opinion, we...
Hands-On Learning with CAD/CAM Technology
The very nature of dentistry is kinesthetic learning and application. As a dentist, you are a master at working with your hands and they are important tools of your trade...