ONtarget Savings
Watch your mailbox for the upcoming July/August ONtarget flyer! It will feature special pricing and valuable FREE offers on select merchandise and equipment from a huge variety of vendors. This...
CEREC 3D Summit
If you’re already a CEREC owner, you will not want to miss the 3D Summit for Digital Dentistry, which takes place on August 15, 2012 at the Venetian in Las...
CEREC Discovery
If you are a dentist who has been investigating the benefits of CAD/CAM, but you have not yet invested in the technology, here is your ultimate opportunity to Discover CEREC....
Visual Communication
“A picture is worth a thousand words.” It’s an adage that has almost become a cliché. We say it, we hear it, but does it impact how we choose to...
![Playing the Charity Card [PRESENTATION]](https://www.offthecusp.com/wp-content/uploads/2012/06/Smiles-Change-Lives.jpg)
Playing the Charity Card [PRESENTATION]
Our annual Dolphin meeting always features a handful of guest presenters, mainly made up of consultants and clinicians who share their expertise on practice trends throughout the dental specialty industry....
July Events
Here are some great events where you can find us in July: Florida 7/20-7/24 – Boca Raton – Hispanic Dental Association National Event 7/20-7/24 – Boca Raton – National Dental...
Eaglesoft’s Line Item Accounting
At Patterson, we listen to our Eaglesoft customers. You asked for line item accounting, and our developers delivered! Eaglesoft’s new Line Item Accounting system provides our users with greater accuracy...
Are There Second Chances at First Impressions?
You all know the saying, “You never get a second chance to make a first impression.” Can you get another try at a first impression? Most everyone would say no,...
clubCEREC Members Get a Local Marketing Boost
There are many advantages to being a member of the CEREC Club, but one advantage in particular gives members a resource that shares information on CEREC technology while providing a...
2012 OSAP Annual Symposium
This year’s annual session, “Connecting to Drive Compliance,” is crucial for anyone working to ensure the safe delivery of oral healthcare. It will take place at Loews Atlanta Hotel in...
Behind the Scenes of an Eaglesoft Release…
While customers only see the marketing pieces prior to a software release, the gears of the development release cycle are working well in advance of that. Customer feedback, an essential...
Give People a Reason to Talk
We’ve all heard the old adage, “There’s nothing new under the sun.” While there is truth to this statement, it should never be used as an excuse for not striving...
Is Your Office Involved in Your Local Community?
This is a question I ask offices regularly, as it should be a piece of your marketing strategy. I will frequently hear that an office started a program such as...
Eaglesoft eServices: All for one, one for all
The newest addition to Patterson Dental’s Explore Store (www.PattersonDental.com/AppStore) isn’t just one tool to help practices run better. It’s a whole team! All of Eaglesoft’s eServices can now be found...
Practicing with the Masters
Our Practicing with the Masters webinar series has proven to be quite successful. The goal of these webinars is to bring industry leaders to you through a series of webinars,...
What Does Your Facebook Page Say About You?
What is the personality of your Facebook page? Is it friendly, fun, positive, cheerful, inspiring, serious, gross, depressing or boring? Whether you set an intention for what you want your...
Grins for a Good Cause Milestone
We are thrilled to announce that since the Grins for a Good Cause initiative took root two years ago, more than $500,000 has been raised to increase awareness of breast...
The Business of Dentistry
Taken from the March 1954 issue of Patterson’s monthly news publication, PHC Newswheel Digest: Dentistry is also a Business! Looking ahead as...
June Events
May is coming to a close and summer is almost here! June will be filled with some great workshops and conferences – here is a list of events where you...
Boost Efficiencies with Schick Digital X-Rays and Eaglesoft
There are more than a few benefits to using digital radiography over traditional film: Patients are exposed to less radiation. No chemicals; digital X-rays are better for our environment. Faster...
AAPD Annual Session
Patterson is pleased to be a part of the American Academy of Pediatric Dentistry (AAPD) Annual Session in San Diego May 24-27! As advocates for children’s oral health, the AAPD...
Mercer Business Tools
We are excited to announce the addition of several business tools by Mercer Advisors to the Patterson Explore Store online technology center. Designed to help dentists gain an awareness of...
Accomplishment…Minus Showmanship
Taken from the August 1954 issue of Patterson’s monthly news publication, PHC Newswheel Digest: Accomplishment … minus showmanship The reputation which this...
CEREC 27 and a half
One of the most exciting events in the dental market is set to take place August 16-18, 2012 at the Venetian in Las Vegas. Sirona’s “CEREC 27 and a half”...
Support Your Local Dental Administrative Study Club
Michelle Kratt, FAADOM, FADIA started the North Shore Study Club in Wilmington, Mass., to help advance the careers of dental administrative team members. There is very little available locally by...
Eaglesoft and RevenueWell
A few months ago we announced a partnership with RevenueWell. RevenueWell is a practice marketing and patient communication suite that can greatly help your office attract new patients and nurture...
Young and Motivated
Over the last nine years, Spear Education has been helping to develop the next generation of business leaders through their Young and Motivated program. These workshops were developed by Rezwan...
Playing the Charity Card – Take the Gamble Out of Doing Philanthropic Work
Part II: How to Effectively Market Your Charitable Work While Playing the Charity Card By now I hope you’ve narrowed down your philanthropic initiatives to a handful of great causes...
Deborah’s Story
After 56-year-old Deborah was hit by a drunk driver in 1991, she had brain surgery that left her with lingering seizures and problems with memory, concentration and balance. She also...
Cultivating Success
The growing season for corn in central Indiana begins well before any kernels hit the dirt. Weeks of spring fieldwork, including tilling, herbicide applications and fertilizer incorporations, prepare the ground...