Brand Transparency
As the dynamics of how companies, both big and small, interact with their customers on social media continue to be analyzed, deconstructed, defined and redefined by the experts, those whose...
Dental Treatment (and Buying DentaCheques) Saves Lives!
Buying a DentaCheques book is more impactful than you might think. Take, for instance, Randall. Twenty-six years ago, Randall, age 57, donated a kidney to his sister. Now, with end-stage...
Are You Recognizing Your Team?
As a manager and a leader you need to make it a part of your daily routine to catch your team members or staff in the act of doing something...
Expiring Advantage Dollars
Do you have Patterson Advantage Dollars that will expire on December 31, 2012? If so, don’t miss out on the opportunity to reinvest in your practice. Use your Advantage Dollars...
A Technology Storm
I’ve always been in awe of the power weather can have - maybe that has something to do with being a meteorologist’s niece. However, technology is my true passion and...
A Dentist’s Kindness Results in Powerful Social Media Marketing Lesson
Dr. Edward Banas and his team at Ocean Springs Dental in Ocean Springs, Mississippi are heroes. When a special-needs boy was bullied and beat up at school, they stepped up...
Have You Met Patté?
A few weeks ago in my blog post I asked if your dental office was a fun place to be. I received many emails telling me about the fun events,...
eMagine TS
In recent months, we began rolling out a convenient new software platform for our service technicians called eMagine TS. The improved software offers our technicians many exciting new capabilities, including...
Intellicare
We know you run a busy, fast-paced office and your time is valuable. That is why we provide you the tools necessary to streamline processes and improve efficiency. One of...
Should Specialists Market with Social Media?
Is Facebook marketing beneficial for specialists as well? Absolutely. Specialty practices will often ask what they should post about ... the answer is a blend of dental and social posts....
MI Paste: This stuff works wonders!
Introduced to the United States in 2004, GC America’s MI Paste has been – and continues to be – a trusted topical tooth cream in many households and dental offices...
Toothy Pumpkin Contest Winners Revealed!
I’d like to begin by thanking all of the artistic and gifted people who participated in this fun Halloween contest by submitting their unique and toothy creations. Selecting three finalists...
Windows 8 has arrived!
Microsoft launched its new operating system platform last Friday – Windows 8! Windows 8 brings together classic software applications with built-in mobile apps and new apps through their Windows store....
Hurricane Sandy – East Coast Closings – Updates
As we communicated yesterday, a number of our branches on the east coast closed their facilities in an effort to ensure the safety of their employees. Below is an update...
Hurricane Sandy
In light of Hurricane Sandy, we have several branches that have determined it is best to close for the safety of our employees. Please know that we are still available...
4 Steps to Manage Your Online Reputation
What is the experience your practice provides your patients every time they step foot in your office? If you are like most of the dental practices Patterson partners with, you...
Toothy Pumpkin Contest!
It’s that time of year when people across the country are stocking up on candy for trick-or-treaters and planning for Halloween parties and festivities. Tonight or sometime this weekend, many...
Doing Good and Doing Well!
Doing good can help generate positive publicity for your dental practice. Patients select their dental provider based on what they know about them. This information could come from a variety...
November Events
Here’s where you can find us in November. Be sure to come say hi; we’d love to chat with you! Arizona 11/11-11/16: Phoenix – Association of Military Surgeons of the...
Connecting Job Seekers with Relevant Opportunities
Gone are the days of searching for a job in the classified section of the newspaper. Candidates today are seeking employment via the web on their PCs, laptops and even...
Announcing DDS Rescue!
Last week at the ADA Annual Session, we announced our partnership with DDS Rescue! DDS Rescue is a business continuity solution. Your patient data, and your ability to access that...
For Success in Social Media Marketing, Follow the 4 E’s
Engage, Educate, Encourage, Entertain Social media, this explosive sphere that fosters social interaction and helps businesses connect with prospects and customers, is long past the emergent stage. More than that,...
Sirona Technology at the ADA
The ADA in San Francisco is where it’s happening in dentistry this week, and our team has been showing off the all new CEREC AC with Omnicam to an excited...
Yes, Your Dental Practice Can Be Fun!
Seems like a silly statement, doesn’t it? Well, I’ll take that a step further and say your dental practice SHOULD be fun. It should be a fun place, not just...
The Real Deal Is Back!
We had so much fun last year at ADA in Las Vegas, as well as throughout the year, with our Real Deal game that we decided to bring a little...
Now is the Time to Reinvest in Your Dental Practice
To help small business owners grow, the government passed tax laws to promote that growth by accelerating tax reductions through deduction and depreciation opportunities. New equipment purchases can be either...
New Vendors at ADA 2012
We are happy to welcome two vendors new to the Patterson booths at this year’s ADA Annual Session. We’ll be sharing the space in our main booth (#716) with SheerVision....
Sirona Technology at the 2012 ADA!
I’m looking forward to the upcoming American Dental Association annual conference in San Francisco October 18-20, 2012. There is little doubt that this year’s ADA will be one to remember...
Leveraging the Power of Twitter: A Great Tool for Dental Practice Marketing
Most dental offices have a Facebook page. And while I have yet to find any data that compares the number of dental professionals who use Facebook to the number who...
It’s Breast Cancer Awareness Month: Have Your Joined the Fight?
October is Breast Cancer Awareness Month, the time when people around the world come together to generate awareness and raise money to help in the fight against the disease. Millions...