The goal of National Smile Month is to promote the benefits of having good oral health and the value of a healthy smile. Here are five ways you can get involved and connect with members of your community.
4 ways to get involved on World Oral Health Day
Celebrated on March 20 each year, World Oral Health Day highlights the importance of oral health care and its relation to overall health. Here are a few ideas on how you can participate and make a positive impact in your community.
10 ways to celebrate Dental Assistants Recognition Week
DARW is organized by the American Dental Assistants Association (ADAA) and is meant to recognize dental assistants for the key role they play in dental practices throughout the year. Here are 10 ways to show your appreciation for the dental assistants at your office.
How to Automate Patient Engagement
Patients who are engaged with their providers value dentistry more and are more willing to commit to case acceptance. With engagement and education, patients begin to see the importance of oral health. Here are a few tools for improving patient engagement.
Instagram Takeover at Dentsply Sirona World with Mona Patel, DDS
Dr. Patel spoke with Patterson Corporate Technology Advisor Mary Horvath at Dentsply Sirona World 2019. When we invited Mona Patel, DDS, to do a full takeover of our Instagram account...
DIY Dental-Themed New Year’s Party Poppers
With only 3 days left of 2017 we hope you're "filling" good about your accomplishments throughout the past year, and ready to ring in 2018. What better way to give...
12 Things Every Great Dental Practice Website Needs
Let’s face it – the internet has changed the way we do business. According to the Pew Research Center, 9 in 10 American adults (including potential new patients!) use the...
18 of the Most Creative Dental Marketing & Advertising Ideas
It goes without saying that the true cornerstone of a successful dental practice is the quality of the work performed and services provided. However, even if you have the most...
How to Build a Cohesive Team When You Have Multiple Locations
In the words of National Baseball Hall of Fame pitcher Jim Palmer, “You can’t win if nobody catches the ball in the outfield. You’re only as good as the team...
9 Foods to Eat to Keep Your Teeth Healthy
How many times each day do you remind your patients to brush and floss their teeth? We may be going out on a limb here, but we're guessing you say it...
9 Magical Desktop & Mobile Wallpapers Fit For a Unicorn
Unicorn fanatics, 2017 is your year: All things unicorn are en vogue. Want to drink like this mythical creature? Sip on a unicorn frappuccino or lemonade from Starbucks. Want to eat...
Egg-stremely Cute Dental Easter Eggs
We're not even eggs-aggerating when we say this was one of the most fun projects we've ever created for our blog! Besides being amazingly cute, this craft has given us...
25 Ways to Celebrate Employee Appreciation Day
"Employees are a company's greatest asset - they're your competitive advantage. You want to attract and retain the best: provide them with encouragement, stimulus, and make them feel that they...
![Can You Guess These 10 Celeb Smiles? [Quiz]](https://www.offthecusp.com/wp-content/uploads/2017/02/celebrity-smile-quiz-feature-image-option-two-800x288.jpg)
Can You Guess These 10 Celeb Smiles? [Quiz]
There’s no time like “The Oscars” to catch a little inspiration from the Hollywood elite. When stepping out on the red carpet, celebrities bump up the glamour which includes boasting...
DIY Toothbrush Valentines
Valentine's Day is just around the corner and while most folks will celebrate by passing out chocolates, lollipops, and all manner of sweets, that just wouldn't be very dentist-like of...
10 Ways to Have Fun at Work
Has the mood in your dental office felt a bit dreary lately? Or, maybe your coworkers seem a little more disengaged than usual? We spend a third of our lives...
DIY Dental Themed “Pun-kins”
With Halloween just two weeks away, most Americans have ~PUMPKIN~ on the brain. We're drinking pumpkin flavored lattes, sniffing pumpkin scented candles, and dreaming up ways to incorporate these gorgeous...
12 Ways to Grow Your Practice Using Social Media
Are you looking to grow your dental practice without spending a fortune? According to research by acclaimed marketing and sales platform Hubspot, 92% of marketers in 2014 claimed that social...
10 DIY Toothbrush Holders to Suit Every Style
It's FINALLY SPRING, which means it's time to put on your Spring cleaning pants and work yourself into an organizational frenzy!!! Okay perhaps a frenzy isn't necessary, but it is...
![10 Toothy Valentine’s Day Crafts [Free Printables Included]](https://www.offthecusp.com/wp-content/uploads/2016/02/10-toothy-valentines-social-800x288.jpg)
10 Toothy Valentine’s Day Crafts [Free Printables Included]
What's not to love about Valentine's Day? This holiday encourages showering family and friends with love, affection, attention, and even treats like crafts, cards, and sweets! Patients, do you want...
The Biggest Mistake You’re Making on Facebook
Our research continues to show that the two biggest turnoffs that occur when a prospective new patient checks out a practice’s Facebook page for the first time, both revolve around...
Smile Whitening Marketing Materials for Social Media
Have you been looking for a fresh approach to marketing whitening in your practice? My friend and prominent dental practice consultant, Gary Takacs, often refers to teeth whitening as a...
Invisalign Marketing Materials For Social Media
One of the things that I really love about my job is the opportunity I have to visit face-to-face with so many dentists, orthodontists, and team members around the country....
Get More Facebook Likes, Comments and Shares With These Challenges
These days every dental practice using Facebook is looking for more effective ways to get Likes, comments, and shares on their posts. Download These 5 Free Challenges… They Work! These...
5 Blog Post Ideas for Your Dental Practice
A while back, I talked about what it takes to start up a blog for your dental practice, and while setting up a blog is easy enough to do, having...
Yelp and Your Dental Practice
Yelp is a touchy topic to tackle. Emotions and opinions about Yelp’s platform are all over the map. I’d like to cover one little sliver … how Yelp can help...
Online Review Survival Checklist
Doctors and office managers alike cringe at the thought of a negative review sprouting up about their practice. When it comes to online reputation, social media is NOT a set...
It Was Time to Automate Social Media
Much has been written on this blog and all over the web about the benefits that social media can bring to your practice. It’s definitive – social media isn’t a...
The “New” Facebook: A Two-Part Effectiveness Strategy
As most of you know by now, Facebook has undergone (and continues to undergo) a huge transformation in the way it handles business pages. Facebook has moved aggressively to a “pay-to-play”...
Benchmarking Your Tweets
Tracking the success of your tweets is one thing. Benchmarking your success is another. In order to truly benchmark your tweets, there are a few things you need to do....