When HIPAA Comes Knocking
Knock, Knock Who’s there? OCR OCR, who? Oh see, are your HIPAA Policies up to date? According to the 2011 Second Annual Benchmark Study on Patient Privacy & Data Security...
How to overcome the “Yeah buts”
Every practice has to grow and change to keep up with the demands of an ever-evolving dental marketplace. One challenge we have as practice administrators is how to implement this...
5 Things to Boost SEO for Dental Practices
What is SEO and how does it relate to dental practices? SEO, or search engine optimization, refers to the process of making your website Google friendly (or Bing friendly or...
10 Recommended Boards for Your Practice’s Pinterest Page
Are you pinning yet? Hope so. Pinterest can be a useful tool in your dental marketing toolbox. If not, here’s an important concept to remember: Your first question should NEVER...
How Full Should Your Hygiene Schedule Be?
“How full should my hygiene schedule be?” or “What’s an acceptable amount of open time?” are two frequently asked questions. The initial answer is “completely full, all the time,” but...
Get the most out of your Eaglesoft software – virtually everywhere!
With technology’s ever-changing products, I am excited for our customers to have this great product available. With Eaglesoft 17, offices have the ability to manage their critical data from the...
5 Ways to Make an Irresistible Email Subject Line
When it comes to email marketing, many people put all their energy into the content of their email – and never give a second thought to the email’s subject line....
Knowing is Half The Battle
Since your patients are the reason you do what you do, everything should revolve around understanding how many patients you serve. How do you know when it’s time to add...
The Influence of Mom on Facebook
If so many teens find Facebook uncool, is it still worth your marketing spend? Consider the reason Facebook is no longer cool in teenagers’ minds – teachers, moms, dads and...
Connecting with a community through dentistry
For Peter J. Repole, DMD, and his wife, Mary, the coastal town of Eastport, Maine became a beloved vacation destination because of its breathtaking natural beauty and small town atmosphere....